Ecommerce platform comparison between Zen Cart and Magento – Rated as Best in Canada
You have probably noticed by now that ecommerce has changed a lot of over the last few years. Because of the way technology is improving on an almost daily bases people are constantly expecting more and more from the ecommerce websites that they shop on and that puts a lot of pressure on every ecommerce owner. Choosing the right platform to use when building your website is now more important than ever and with so much choice out there, finding the right one can be really difficult. If you are in Canada, then some of the best choices you have are Magento and Zen Cart, and today we are going to do an ecommerce platform comparison between the two, so make sure you keep on reading to find out more.
If you are someone that doesn’t have a lot of experience and isn’t really tech-savvy, then this may just be the perfect choice for you because this platform as actually created with those kind of people in mind. This is one of the most user-friendly platforms that is also known to be a rather secure one which means that all of your customer information and your site in general is completely protected, which is key when running an online business. This is also an excellent option for anyone that wants a platform that can scale up because it has a very wide range of features and options that you can fully customize. One of the downsides to this platform is the fact that it doesn’t actually provide you with any dedicated support, which can be a bit of a problem especially for a newbie. Something else that can be a problem is the fact that sometimes upgrading the software can be difficult, which can also cause problems with your ecommerce.
The second choice on this ecommerce platform comparison of the platforms in Canada is Magento, and if you have ever done any kind of research on ecommerce platforms, then this is definitely a name that you have come across. This is one of the most popular platforms, and there is definitely a good reason for it. One of the biggest reasons is the fact that is has more options than you can ever hope to use, but it is something that opens up a ton of different avenues when it comes to marketing to your customers.
You can create things such as recurring payments, membership plans, discounts, coupons and so on and all of these are excellent marketing tools that will help you get new customers. You will also get complete control over the functionality and the design of the website. There are thousands of themes that you choose for your own ecommerce and, of course, there are also the extensions that you will easily be able to get your hands on.
Magento is free, but you can also get a paid version if you want to upgrade and since the feature list of it is already so full, you will hardly ever need any of the extra extensions. When it comes to the marketing area, another thing that you will be able to do is send out any product alerts for automated marketing to your customers. Something that you need to be careful of has exactly to do with the many features that it offers. All of those features can make things a bit full and it will definitely take a toll on your wallet, so definitely be aware of that.
When choosing between two excellent options, most of the time there really isn’t much to lose, but even then you still need to pay a lot of attention. We hope that this ecommerce platform comparison between Zen Card and Magento, as some of the best you can get in Canada, has been helpful to you and that you were able to figure out which one offers you everything that you are looking for.